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MGID Has Signed New Partnership With KG Media Digital To Bring Relevant User Experiences

This partnership allows KG Media Digital (Digital Media Group of Kompas Gramedia) utilizing MGID’s monetization solutions to improve revenue, engagement and user experiences

Photo by Azka Rayhansyah on Unsplash

MGID, a global native advertising platform, has become the exclusive native ad provider for KG Media Digital – the biggest digital media conglomerate in Indonesia in terms of reach and coverage. This collaboration connects MGID’s advertisers with new relevant audiences of Tribunnews.com, Grid.id and other media group’s websites.

KG Media Digital has opted to utilize MGID’s native content recommendation units across desktop, tablet and mobile/AMP to reach their monetization and new visitor acquisition goals. Additionally, KG Media Digital will use banner ads to increase their revenue opportunities with MGID.

“Maintaining sustainable revenue streams with superior user experiences is a key priority for digital media companies today. MGID’s technology allows publishers to achieve both,” comments Sergii Denysenko, Chief Executive Officer at MGID. “That is why we are so happy to welcome KG Media Digital as our premium publishing partner. Our joint mindset around innovation and user centricity is a perfect fit,” he adds.

“We deliver quality content spanning across all genres trusted by users across the country. I am confident that MGID’s technology and team will assist us in building meaningful connections with our audiences, as well as support our monetization strategy,” says Kautsar Ikrami, General Manager of Programmatic & Digital Ad Operations at KG Media Digital.

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