Connect with us

Subscribe

Marketing in Asia

Lai Chee Seng

Chee Seng is a writer and independent communications consultant with over 20 years' experience in advertising and marketing, corporate comms, digital media and content, PR, thought leadership, authorship and more. He helps corporations and agencies establish comms strategies and tell their stories well. Follow him on LinkedIn and website.

Stories By Lai Chee Seng

Malaysia

How A Durian Man Nailed Employee Branding

Employee branding isn't just about the image you present - it's about who you are

By Lai Chee Seng7th July 2020 3 min read

Malaysia

Digital Content: How I Discovered The Truth About What Really Works

Nobody starts reading content with a commitment to reach the end

By Lai Chee Seng4th June 2020 5 min read

Malaysia

How ROR Saved A Company During Covid-19

ROR needs to be built on a genuine brand culture

By Lai Chee Seng15th May 2020 4 min read

Malaysia

Robot Writers Are Here! Are Human Writers Still Relevant?

Write like a human, not like a faceless corporation

By Lai Chee Seng27th February 2020 3 min read

More Posts

Connect

Sign Up For Our Newsletter