

Malaysia
Entrepreneurial VS Traditional Marketing
Comprehensive marketing is a necessary component for developing a new product or service for the market
Comprehensive marketing is a necessary component for developing a new product or service for the market
People will be amazed by this traditional and unexpected action
There may be a negative stigma to this generation but whether we like it or not, traditional marketing is quickly...
Pretty much everything has a link with technology and how it has enabled us to conduct our marketing effort with...
Businesses voluntarily practice ethical marketing to avoid unethical marketing activities.
In this study, Layton the author, mentioned that the debate as to whether marketing is a science, or perhaps a...
Count the number of times you went to shop at the mall or big department store. And then count the...
Known as TVM, the movement was created by a group of 50 most influential people on LinkedIn Malaysia. Together, they...
I am going to share with you how dating is a lot similar to selling and how you can improve...
Not adhering to it is similar to disrespecting the host or organizer; which is the last thing you want to...
Marketing In Asia asked Dr Sudeep Mohandas, CEO Of I First International on his expectations on marketing, and how traditional...
The most important area that I came across to survive in entrepreneurship is actually the sales pitch.
The Ten Product Brand Commandments comes into effect in reassuring no unwanted ‘incident’ should occur during production time.
Often we don’t pay attention to the fact that we are still using old principles way of doing things when...
My experience at a recent agency showed me the “dark side” of market research. Here are 3 major mistakes that...
From preparation to dealing with different clients from different industries, here are few B2B sales and marketing lessons I’ve learned...
According to Azwan Baharuddin, it is an exciting time to be in Malaysia right now. We asked why.
Let’s give credit when it’s due to none other than John B Watson for his contribution in the advertising world.
Continuous prospecting gives you livelihood. Referral gives you lifestyle.
Learn this, practice this. Make it as your lifelong mission to perfect this. I can promise you now that once...
When we say we are in sales, we are branded with certain characteristic traits: We talk fast We talk a...
Despite their practicality and strong value, they were discarded for being either too primitive or no longer a trend to...
The secret behind the story is the power of design. We are committed to set the highest possible level of...
PR is about fostering and harboring relationships with people. Journalists, editors, freelance content contributors are all human beings. They are...
LinkedIn community, was just like standing in the middle of a very hyper busy highway with the full speed of...
However, learning should not be limited to PR and branding managers and executives alone. In fact, there’s just as much...
The marketing function, at its core, is supposed to raise awareness in order to increase business. Technology today has enabled...
The noise out there is extremely overwhelming, with too many brands that are very similar to yours and products you...
Highly likely the first thing that comes to our mine is to ask for our friends’ opinions. We trust them...
By keeping yourself surrounded by theories all the time, using secondary data or scenarios from other people’s experience, won’t make...