Looking Back At A Year In Search To Move Brands Forward
Malaysians turned to Search to find answers to their questions, many of which have never been asked before.
Malaysians turned to Search to find answers to their questions, many of which have never been asked before.
I think it is fair to say that it’s been an extraordinary year
Over The Top (OTT) streaming has exploded during the global pandemic
2020 presented the hospitality sector with a unique set of challenges
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A further 14 percent of respondents want to work-from home permanently
Only 12% of marketers and publishers use an identity graph solution today and nearly 60% plan to use one in...
Data collected is based on all public conversations across news media and social media worldwide
#bringbackcinemas
Telegram is already capitalising on this opportunity in the coming year
What sort of gifts should we anticipate this Valentine’s Day?
Media Responsibility Principles Officially Adopted by the 4As and Media Responsibility Index Endorsed by the Global Alliance for Responsible Media...
Curious about the trends fueling this vibrant space in 2021?
Four of the top five employee engagement drivers changed over the last year
The new research is an update to the 2019 version
More than half of downloaded apps (53%) uninstalled within 30 days after download
Here are a few key aspects worth looking into for businesses
Marketing Innovators of the Outernet Shares Thoughts & Comments On Top Trends To Emerge In Their Markets
The survey was conducted in October across 34 markets around the world, with a minimum of 400 respondents in each...
The pandemic has clearly had a mixed impact on marketers
Retailers and manufacturers can help consumers continue their beloved festive traditions - even amidst scaled-down celebrations - through impactful and...
Lotame Sees 109% Growth in APAC Third-Party Data Sales During Q3 2020
Here are key highlights
Check out this infographic
In-line with previous years, installs of health and fitness and productivity apps dominated on New Year’s Day, as consumers focused...
LinkedIn has identified the fastest growing job categories since the onset of COVID-19, the top 15 jobs on the rise,...
This year, Filipinos have been searching more and more for these delicacies as the year went by
These are some of the trends that will shape 2021
Isentia uncovered the media analytics data on the automotive industry and brands, obtained from social conversations and digital journalism coverage...
Did you know that when it comes to buying cars, purchase intent is on the rise among Malaysian households post-lockdown?...
Co-author, Ta Nguyen Huong By now it’s safe to say COVID-19 has been the strongest force pushing for digitalization in...
Up 75% from 2019 with a 49% increase in unique authors
Isentia uncovered social media discussions and mainstream media mentions of brands in the industry across six prominent markets in Southeast...
e-Commerce is a fairly new industry. It arrived in Southeast Asia sometime around the ’90s, and only became what it...
Google mendedahkan tren carian terhangat di Malaysia untuk tahun ini
As the year draws to a close, we take a look at the top happenings, people, products and trends in...
Celebrating the brands worth remembering from a year we’ll never forget
It's a ‘revenge shopping’
Drawing from media analytics data obtained between October 1, 2020, and November 15, 2020, Isentia identified the key trends across...
Follow them all today
Celebrating the brands worth remembering from a year we’ll never forget
Christmas and gift-giving are an innate part of the true Filipino spirit.
To these superfans, it is money well-spent
Di artikel ini kamu akan menemukan lima hal tentang trend monitoring dari sudut pandang tim content marketing di iPrice
Kata-kata tanpa data hanya menjadi sebatas opini
Due to the quarantine and social distancing needs, there is an obvious decline in foot traffic and frequency in visiting...
There's an increase of 38% for average weekly searches and 83% for average weekly bookings from Hong Kong to Singapore
Twitter research sheds light on changing shopper habits in 2020
And Wilmar International’s CEO Kuok Khoon Hong as most favourably viewed
47% of respondents said the frequency at which they visit retailers has decreased