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Google: Introducing Simpler Brands And Solutions For Advertisers And Publishers
Today we are sharing Google's simpler brands and solutions for their advertising products: Google Ads, Google Marketing Platform, and Google...
Today we are sharing Google's simpler brands and solutions for their advertising products: Google Ads, Google Marketing Platform, and Google...
By following these steps and keeping your unique audience in mind, your brand can successfully expand into Asian markets.
When I tell people that I am now a Content Strategist, I'm often greeted with a blank look and a...
There are many great articles being written here at Marketing In Asia, and especially viewpoints that are written with novelties,...
Here is a list of popular Ramadan-Raya advertisements on YouTube Malaysia to-date, in alphabetical order.
The fully interactive 10-inch media tablets will provide high-quality entertainment, information and full e-commerce ability.
I started working at Peoplewave as an intern, building up my experience in a digital marketing role. This was my...
Starting a career in UX writing is no rocket science - and in fact, requires you to come back to...
I must say that dealing with small businesses is tougher than large corporations. It’s not a walk in the park....
Here is everything you need to know about the upcoming general election, from the eyes of a digital marketer.
You need to differentiate yourself from others to stand out.
Embrace technology and continuously learn how to improve your tactics whether it’s for Google AdWords, Mailchimp, pay-per-click, automation or affiliate...
Often we don’t pay attention to the fact that we are still using old principles way of doing things when...
As the world constantly evolves, new digital disruptions that affect how traditional businesses work are introduced every day. Enter crowdfunding,...
According to Azwan Baharuddin, it is an exciting time to be in Malaysia right now. We asked why.
Vivy Sofinas Yusof has taken her fashion e-commerce empire by storm. At the age of 30, she's a successful fashion...
She strongly believes in consumer engagement and connection, besides the needs of highlighting on travelling smart through ancillary offerings.
Influencer marketing is one of the main new drivers of customer acquisition for beauty brands around the world.
The main cornerstone of digital transformation is the extensive collection of real-time customer data, and the analysis of these data...
Marketing real estate in marketing content can either lead you through hell or miraculous success.
With more than 15 years of experience in strategic marketing communications and public relations across diversified industries and stakeholders, she...
From mistakes, we finally know what we want in life. Some also say, when you make mistakes, the sky will...
Marketing activities are often being associated with spending more either for increasing company’s sales or for attracting prospect customers, yet...
The urge to run the business on a full-time basis can be very tempting. Despite the potential it promises, you...
Companies must realize that in order to stand out from the crowd and effectively connect with customers, their marketing techniques...
When we plan our marketing strategy from various perspectives such as social media marketing, branded content, establishing social media on...
If businesses, whatever size, could unlock the true potential of digital advertising, it could do so much to one's business...
There is an important factor I always see brands keep on forgetting which is the law and regulations of the...
The world is experiencing multiple types of people who are looking for a job. From unemployed fresh graduates and those...
Today, marked my 7th year being one of the real warrior of modern days. There are thousands of modern warriors...
LinkedIn community, was just like standing in the middle of a very hyper busy highway with the full speed of...
However, learning should not be limited to PR and branding managers and executives alone. In fact, there’s just as much...
Another over-hyped word that I can see it everywhere on social media channels is digital marketer. If you are as...
The marketing function, at its core, is supposed to raise awareness in order to increase business. Technology today has enabled...
"Digital marketing is important, yes however we spend more time also in getting the information out by distributing them via...
Before you pull that plug, perhaps you haven't been briefed of what the heck search engine optimisation or SEO is...
The confident level is never this high as you believe that the combination of the goods' reasonably priced and top...
The noise out there is extremely overwhelming, with too many brands that are very similar to yours and products you...
It seems you are playing the industry's game and not your own. You know that if you keep on doing...
They really take their time to plan. With such a long time to really plan out all details, study their...
Facebook is also eyeing more lucrative advertising income via Instagram, Messenger platforms which they plan to insert ads too and...
The normal digital marketing gigs I usually have are all from the typical product and services based corporates and SMEs...
Huge influx of money, investments, fund injections are being channeled to the region empowering promising local brands in the countries...
There are many great examples on these that you've came across before. Viral equals to share-ability. A well engaged video...
Great stories being crafting on a daily basis either by articles, images, videos, infographics, and podcasts to attract visitors to...
An engaging audience is a group of people who continues to interact with one another online either by sharing their...
ROI is traditionally a financial question to show the sales delivered from the cost of making that sale that include...
You can start by not selling them your products. Instead, make them regularly aware of what you do. Own the...
"Native advertising is a type of advertising, mostly online, that matches the form and function of the platform upon which...
Take advantage of the technology for mutual benefits. Both you and your students could achieve beyond than expected.