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Marketing in Asia

Padmanabhan Ramaswamy

Cofounder of InsightzClub, an agile tech enabled platform for consumer insights. Padmanabhan has more 14 years of experience in consumer insights, analytics and data science and ecommerce while working in leadership roles at Rocket Internet/Lazada, Hong Leong Management Group, Nielsen and IPG Mediabrands. Follow him at InsightzClub and on Facebook.

Stories By Padmanabhan Ramaswamy

Report

New InsightzClub Study Throws Up Interesting Findings On Streaming & Lossless Audio

67% of consumers, in some capacity, are aware of lossless playback

By Padmanabhan Ramaswamy2nd April 2021 2 min read

Report

High Interest Among Consumers In Receipt Of Cryptocurrency As A Form Of Reward Or Redemption

A new InsightzClub study reveals

By Padmanabhan Ramaswamy18th March 2021 2 min read

Report

The Efficacy Of E-Commerce Live Streaming In Influencing Purchasing Behaviour

InsightzClub (a technology driven consumer insights platform) examines key trends and drivers of e-commerce live streaming across several studies

By Padmanabhan Ramaswamy9th March 2021 3 min read

Originals

77% Of Citizens In South-Asia Wants To Receive The COVID-19 Vaccine For Personal Safety Reasons

Overall, the government was considered to have managed the COVID-19 pandemic moderately to extremely well (86%)

By Padmanabhan Ramaswamy24th February 2021 2 min read

Trends

The Wavering Permanence Of Consumer Behaviour In A Post-Pandemic World In South-East Asia

We cannot completely predict the permanence of changes in consumer behavior after the COVID-19 pandemic

By Padmanabhan Ramaswamy19th February 2021 4 min read

Report

60% Of WhatsApp Users Are Installing Other Messaging Apps Owing To The Bandwagon Effect Rather Than Privacy Concerns

Telegram is already capitalising on this opportunity in the coming year

By Padmanabhan Ramaswamy15th February 2021 2 min read

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