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Marketing in Asia

Amirali Marvian

Amir is currently working as a Google Analytics engineer at Kasatria Technologies in Kuala Lumpur. Prior to this, he was an analytics consultant at Artefact Malaysia. He holds a Master of Business Administration in International Marketing from Coventry University (UK) and has great interest in digital marketing, particularly digital analytics and big data. Follow him on LinkedIn.

Stories By Amirali Marvian

Malaysia

How Your Business Can Take Advantage Of Google Marketing Platform (GMP)

Understanding your customer should not be a guessing game

By Amirali Marvian4th June 2020 4 min read

Malaysia

Machine Learning And Personalisation: A Quick Guide For Marketers

Thanks to machine learning (ML), marketers can now show tailor-made ads to relevant consumer segments to maximise results.

By Amirali Marvian11th June 2019 2 min read

Malaysia

Why Is Google Analytics Important For Your Business?

It helps you to make informed decisions.

By Amirali Marvian11th May 2019 4 min read

Feature

Here’s How To Build And Measure Brand Advocacy That Bring Results

In today’s world, the ultimate goal of all the brands in this world is to turn their paid customers into...

By Amirali Marvian29th December 2017 3 min read

Feature

How Being Connected in Digital Era Has Changed the Customer’s Path?

Companies must realize that in order to stand out from the crowd and effectively connect with customers, their marketing techniques...

By Amirali Marvian21st December 2017 4 min read

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